August 26, 2024
Don’t miss this killer one-day deal on the Fujifilm X-H2S
A special 'open box' deal slashes the cost of this new pro-spec camera, but don't worry, it's still new and you still get a full warranty
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August 19, 2024
Fujifilm’s X-T50 – a great all-rounder that slashes your editing time
Fujifilm’s X-T50 is ideal for summer travels and beyond, featuring a 40MP sensor, in-body stabilisation, and subject detection autofocus
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August 14, 2024
Fujifilm announces new Instax mini Link 3 smartphone printer
Fujifilm's latest smartphone printer, the Mini Link 3, is coming soon later this month! A special-edition Mini Evo has also been announced.
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August 2, 2024
AP x Instax photowalk: see the competition winners!
Last weekend's AP x Instax photowalk in London was so much fun! Be sure to check out the competition winners here.
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July 17, 2024
Why the time is right to go medium format
Fujifilm's GFX100 II and GFX100S II offer way more than conventional full-frame cameras. Discover the medium format advantage today
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May 13, 2024
Find the best Fujifilm X100 for you – the complete guide
Fujifilm’s X100 series of compact cameras proves there’s still a place for cameras with a fixed prime lens, Angela Nicholson explains
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April 30, 2024
Fujifilm X100V vs Fujifilm X100VI comparison – key differences explored
Wondering what the differences between Fujifilm’s premium compacts are? Amy Davies explores how the specs stack up
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April 6, 2024
Why the Fujifilm X100VI proves camera doom-mongers wrong
Everybody and his dog seems to want a Fujifilm X100VI, but the real story here that it's drawing in new users to photography, as it reaches both the traditional photographer and beyond
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April 2, 2024
Fujifilm Instax Pal now half price!
Fujifilm's golf ball-sized Instax Pal is now available to buy for half its usual price when bought with any Link printer.
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March 14, 2024
Fujifilm announces Instax Mini 99 with manual features
Fujifilm has announced the Instax Mini 99 with a variety of manual and creative features, as well as a number of shooting modes!