The scheme, launched by photo retailer Calumet, also allows participants to get to grips with a wide range of Fujinon XF lenses. To take part, and for terms and conditions, visit

Press release

Ever wanted to try the latest camera equipment before committing to the purchase?  Well, now you can!  Calumet Photographic is offering customers the opportunity to test drive the latest Fujifilm X-Series kit for two days through its national rental service – completely free of charge.

This brand new and exclusive service from Calumet gives photographers the chance to get hands on experience with the Fujifilm X-Series kit so that they can decide if it’s right for them.

Available for a free two-day test drive is the Fujifilm X100T, which marks the ultimate evolution as the third generation of the X100 Series, including image quality, viewfinder and operability.  Equipped with the world’s first electronic rangefinder, an APS-C sized X-Trans CMOS II sensor, high-speed EXR Processor II image processing engine and a Fujinon 23mm f/2 lens, the X100T delivers unsurpassed image quality and control.

Also ready for testing is the X-T1, one of the newest models in the X-Series which features evolved SLR-style handling, mechanical dials and weather-resistance together with all the benefits of an X-series camera, including compact size, excellent mobility and high-speed performance.  There are also a wide range of XF lenses available to trial; renowned for their high quality build to produce the most stunning images, photographers are sure to enjoy testing the X-series.

Customers who want to reserve a test drive should contact their local store or visit; simply search ‘Fujifilm’, select the desired kit and dates, indicate that it’s for a test drive and complete – there will be no charge.  Demand will be high so customers are advised to make reservations in advance.

In case that isn’t enough, Calumet Rental is also offering 50% off all Fujifilm rentals using code: FUJI50 until 31 August.

T&Cs apply to Calumet’s Fujifilm Test Drive: subject to deposit and availability; limited to one test drive per customer.